Branding Policies

Speed Skating Canada Brand

SSC values its brand and has developed its logo to represent the organization’s core values and philosophies. SCC’s brand has evolved into a much sought-after property for sponsors and partners who wish to strengthen their own marketing programs and differentiate themselves from competitors through an affiliation with SSC. The usage of the SSC logo by external partners enables others to form their own unique alliance with SSC and its athletes across Canada and in international markets where Canadian speed skaters compete and represent Canada.

The Logo Guidelines Manual details procedures for sponsors and partners to follow when using the SSC logo. Its principal purpose is as a reference tool, demonstrating the requirements for graphic reproduction. The guidelines in this manual also ensure the integrity of all Canadian speed skaters and the organization as a whole. These guidelines protect the usage of this intellectual property thereby allowing the property to become more recognized and valued.

Click here for the official branding policies of Speed Skating Canada

If you have any question or concerns, please do not hesitate to contact Speed Skating Canada at


COMMUNIQUÉ : Boisvert-Lacroix enregistre la nouvelle référence mondiale au 500m jusqu’ici cette saison aux #FWCS >……
12 hours 52 min ago
RELEASE: Boisvert-Lacroix beats @cdnhappygilmore, skates to this season's best time in the world in 500m @ #FWCS >……
12 hours 54 min ago
#FWCS 1000m M/H 1. @Vince_DeHaitre (1:08.12) 2. @cdnhappygilmore (1:09.02) 3. @Dubreuil92 (1:09.505) 4. Denny……
14 hours 14 min ago
#FWCS 1000m W/F 1. @IvanieB (1:15.54) 2. @MarshaHudey (1:15.69) - PB 3. @AppositeKay (1:15.86)
14 hours 18 min ago


One day after Gilmore Junio skated to this season's best time in the 500m at the international level, Alex Boisvert-Lacroix of Sherbrooke, QC lowered that mark, Saturday, on the next-to-last day of the Long Track Fall World Cup Selections held at Calgary's Olympic Oval. For his part, Denny Morrison of Fort St. John, BC, continued his return to competition with a fourth-place finish in the 1000m.

Details >

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Une journée après que Gil Junio ait enregistré le temps le plus rapide cette saison à l’échelle mondiale au 500m, Alex Boisvert-Lacroix de Sherbrooke, QC, a abaissé cette marque, samedi, lors de l'avant-dernière journée des Sélections des Coupes du monde d’automne sur longue piste présentées à l’Anneau olympique de Calgary. Denny Morrison de Fort St. John, C.-B., a pour sa part poursuivi son retour à la compétition en prenant le quatrième rang au 1000m.

Détails >
12 hours 49 min ago