Branding Policies

Speed Skating Canada Brand

SSC values its brand and has developed its logo to represent the organization’s core values and philosophies. SCC’s brand has evolved into a much sought-after property for sponsors and partners who wish to strengthen their own marketing programs and differentiate themselves from competitors through an affiliation with SSC. The usage of the SSC logo by external partners enables others to form their own unique alliance with SSC and its athletes across Canada and in international markets where Canadian speed skaters compete and represent Canada.

The Logo Guidelines Manual details procedures for sponsors and partners to follow when using the SSC logo. Its principal purpose is as a reference tool, demonstrating the requirements for graphic reproduction. The guidelines in this manual also ensure the integrity of all Canadian speed skaters and the organization as a whole. These guidelines protect the usage of this intellectual property thereby allowing the property to become more recognized and valued.

Click here for the official branding policies of Speed Skating Canada

If you have any question or concerns, please do not hesitate to contact Speed Skating Canada at


Olivier Jean wins the Men's Mass Start at the Canadian Single Distance Championship! / Jean gagne le Départ en grou……
6 hours 15 min ago
Isabelle Weidemann wins the Ladies Mass Start at the Canadian Single Distance Championship! / Weidemann gagne le Dé……
6 hours 16 min ago
David La Rue wins the Men's 1500m at the Canadian Single Distance Championship! / La Rue gagne le 1500m masculine a……
8 hours 19 min ago
Ivanie Blondin wins the Ladies 1500m at the Canadian Single Distance Championship! / Blondin gagne le 1500m féminin……
9 hours 6 min ago


L'équipe canadienne de patinage de vitesse courte piste se prépare pour amorcer sa saison sur la scène internationale. Voici un reportage sur l'équipe, ainsi qu'une entrevue avec le vétéran Charles Hamelin, expliquant leurs préparations pour la première Coupe du monde à Calgary le weekend prochain.
Canada's short track speed skating team is preparing to kick-off their international season. Watch this report on the team, along with an in-depth interview with veteran skater Charles Hamelin, to see how they are getting ready for the first World Cup of the year in Calgary next weekend.
10 hours 34 min ago